Veriff
Fighters for a safer internet. How we helped Veriff verify its Unicorn status.
What’s the truth?
Nearly 70% of all identity fraud happens online, costing the world $50 billion each year. Veriff, one of Estonia’s biggest tech unicorns, solves this very real—and expensive—problem, but its own identity was hampering business growth.
How’d we turn it up?
We shaped a freshly minted brand identity based around trust, transparency and verification. Now Veriff fights hard to reach its ultimate goal: making digital ID accessible where it matters most, from kids gaming to dating apps.
We went all in on
With its verified ‘tick’ shape, the logo communicates trust and authenticity, backed up by confident typography to carry messages of support.
A defining feature of the brand design system, featuring warped and weaving textures taken from guilloché security patterns.
"HOW+HOW was a remarkable partner in building Veriff’s new brand expression and website. The studio guided us through the full journey of the brand universe starting from defining our brand strategy to the final design of the new upgraded brand.
"We loved the team’s creativity and skillset as they built all the exciting digital assets, illustrations and animations that makes our new brand stand out so well. It was a pleasure to work with such a professional team!"
Veriff | The Brand Identity
Veriff | Design Week
Veriff | Brand New
Veriff | Abduzeedo
Veriff | The Brand Identity
Veriff | Design Week
Veriff | Brand New
Veriff | Abduzeedo
Veriff | The Brand Identity
Veriff | Design Week
Veriff | Brand New
Veriff | Abduzeedo
Veriff | The Brand Identity
Veriff | Design Week
Veriff | Brand New
Veriff | Abduzeedo
Proof of the truth
Credits
