Our co-founder, Cat How, has been voted one of the 100 Women to KNOW in America 2025, by global media company KNOW.

100 Women to KNOW in America

Determined to make funding climate action as easy as buying a coffee, Elliot Coad, founder of Ecologi, set up a social enterprise subscription to support global carbon offsetting and reforestation initiatives. What he didn’t realise was just how hard it would be...

The Nugget | Episode 03

Our Head of Copy, Will Nicklin, was interviewed for the Kittl Podcast on writing tips and integrating SEO so that you can be seen and get more work.

Kittl | How to Write About Yourself as a Creative

We've just launched the brand new website for emm! 

NEW | Emm Website

Cat features on Creative Boom, interviewed by Abbey Bamford on whether the term 'female founder' still serves a purpose in 2025.

Creative Boom | Beyond the 'Female Founder' Label

Cat will be on the Re:Vision webinar with Monotype ECD's Charles Nix, Phil Garnham and JKR's ECD, Lisa Smith, to explore how brands can shape the future. Live Q&A included.

ReVision: Cat joins Monotype for Type Trends 2025 Webinar

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A branding agency liberating ideas the world deserves. Working from London and LA we use imagination to turn businesses into brands. Brands which enrich lives, nature and founders. We design the not yet.

How&How Branding Agency in London & LA

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Chester Zoo

Wild Thingz

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SauceLabs

Hometree

Strategy, design and digital systems that turn businesses into brands. Brands which enrich lives, nature and founders.

The Brand Identity interview our wonderful motion designer, Joana Fatela, on animation, side projects, and the tastiest studio snacks.

The Brand Identity | Joana Fatela

Our founder and ECD, Cat How, hosted the Creatiff Stage and the PandaConf Stages at Collision Conference 2023. The Toronto-based summit has been dubbed "the Olympics of Tech", and brings together the people and companies redefining the global tech industry.

Cat hosts Creatiff & PandaConf Stages @ Collision

Chances are you know what a "Brand" is. Perhaps even a "Design System". But we've merged these ideas in new work designing Brand Systems: taking the creative raw materials of a brand and applying systems thinking to equip teams with the tools they need to work more collaboratively, more creatively and more effectively. Our Design Director, Luke Scott, looks at how we future-proof brands by designing for possibility.

Designing for Possibilty

We partnered with Patagonia to host a talk as part of LA Tech Week. "Planet & Profit: can brands have it all?" will see our Founder & Managing Director, Rog How, speak with a panel from Patagonia, Seabin, LA Cleantech Incubator (LACI), Ecodrive and The Verticale.

We host LA Tech Week w/ Patagonia

The Brand Identity feature our vibrant rebrand for software testing platform, Sauce Labs, in their edit this week.

Sauce Labs | The Brand Identity

Our founder and ECD, Cat How, spoke on Creative Review's podcast: What do you earn? She discusses the thorny subject of pay in the creative industries with Eliza Williams, CR’s editor and podcast host; Sachini Imbuldeniya and Stu Outhwaite-Noel.

Cat How on Creative Review's Podcast

A Branding Agency in London & Los Angeles liberating ideas the world deserves. Strategy, design and digital that turn the best businesses into iconic brands.

A branding agency in London and Los Angeles, liberating ideas the world deserves

A branding agency in London and Los Angeles, liberating ideas the world deserves