Meteoric

Super power. How Meteoric’s hyper-efficient energy operations gave SMEs hope in a volatile world.

What’s the truth?

Six out of ten European SMEs still haven't invested in energy efficiency. To most, the very thought of discovering efficient, well-run energy operations on Earth is the stuff of science fiction. But for Meteoric, uber-intelligent, AI-powered supply is an absolute science fact.

How’d we turn it up?

We found hope on the horizon. Ignited by a belief in a greater power to develop an interstellar name, identity and digital experience that helps Earthbound organisations get their energy under ground control.

We went all in on

Platform now in customer pilots
First customers live since July
Team growing to meet demand
Black t-shirt with the Meteoric logo on the back

A moniker braced for (positive) impact. Heralding the awesome arrival, and subsequent rise, of a new power on Earth.

Meteoric copy and text with symbol
Meteoric black poster with logo at the top in white
Meteoric design system on ice background

Putting the Meteor in METEORIC, a 3D render explodes into life. A visual representation of extraterrestrial energy laying waste to an industry of fossil (fuels).

Krea prompts create imagery we humans can’t capture on camera. Landscapes of an Energy Utopia 100 years in the future, and solar flares from a long time ago, in a galaxy far away speak to a kind of energy Earth’s never witnessed before.

Meteoric art direction in motion by HOW+HOW
Meteoric lanyard in black HOW+HOW

A hybrid of humankind and machine. Headlines play homage to space on film, emulating the sci-fi mastery of Nolan, Spielberg and Kubrick. Secondary is kept precise, technical and calculated. Then OSKAR takes over. A HAL-inspired LLM programmed for one task: to write the FAQs and specialised details humans don’t want to. 

Meteoric language poster

"We had a company and a conviction. Nothing else. HOW+HOW built the brand from zero. Name, strategy, identity, voice. Everything you see now started as a blank page with them. The outcome is something we are genuinely proud to put in front of customers and investors."

Felix Dammann, Co-Founder, METEORIC
METEORIC brand image by HOW+HOW

Credits

Senior Partnerships Manager
Jojo Jardim
Designer
Stefano Barbieri
Motion Designer
Robbie Isaacs
3D Designers
Danhua Zhu + Oliver Primus
Design Director
Callum Richards
Senior Digital Designer
Raaya Pathare
Developer
Peter Kroyer
Digital Project Manager
Edie Kueh
Client Services Director
Stephi Burdoch
Director of Narrative + Strategy
Will Nicklin
Creative Director
Chris Clayton
Bristol Dockyards brand identity by HOW+HOW
Next project: Bristol Dockyards